Do you remember when the flooring industry went through the big controversy about whether to switch the sales of carpet and vinyl from being sold by the square yard to being sold by the square foot?
The marketplace for supplemental electric radiant heat systems installed under new finished flooring in new and renovated residences on a room-by-room basis is heating up.
The Floor Covering Business to Business Association (fcB2B) is the force behind bringing the floor covering industry into the 21st century, and it is doing so by raising the efficiency of all players in the system—buyers and sellers.
While reading many books written by top professional salespeople, a common thread appears: All sales conversations begin with any subject except the product they’re selling and continue that way until the customer changes the flow.
Flooring professionals from all levels of the industry came together at the Waldorf Astoria in New York for a black tie event to help raise funds and awareness for the Floor Covering Industry Foundation (FCIF).