In June of last year, Karen Mendelsohn joined Mohawk Industries as senior vice president of marketing, after a nearly 17-year stint in the building products and services arena with Masco.
No matter where you turn, another company is introducing its version of luxury vinyl tile (LVT), which is the fastest-growing segment of the flooring market.
Emser Tile, a designer, marketer and producer of fine tile and natural stone, was named by Floor Covering Associates as Platinum Dealer of the Year for 2016.
As a student of flooring since the early 1980s, I’ve seen a long history of changes in the products, selling techniques, and buying trends of our floor covering customers.