From the deep statistics of Google Analytics and social media dashboards to the plethora of digits offered by third-party services, it’s easy to drown in data and suffer analysis paralysis.
Chad Copeland and Steve Wilson grew up together in Sequim, Wash., maintaining their strong friendship as the pair of tradesmen worked together on many job sites—Wilson as a hardwood flooring installer and Copeland lending his carpentry and trim skills.
Everybody wants to gain some sort of insight into the future, to get some sort of realistic inkling as to what business will look like next month, next year and beyond.
