Waterproof engineered stone flooring competes against ceramic tile.

You must go digital to reach your customers, and these days, "go digital" should include advertising spending.

IZEA Worldwide announced it will be launching an influencer marketing program to drive awareness of Dream Weaver products from Engineered Floors.

One of the countries TISE is considering is China.

The flooring manufacturer collaborated with Madcap Cottage and Newport Cottages to supply flooring for the showcase.

Attendees of the 2019 Floors and More Winter Convention were encouraged to confidently take risks, commit, put it all on the line and 'Go All In' to win.

Abbey Carpet and Floor and Floors to Go held their annual convention and expo together for the first time this year in Phoenix, Ariz. Feb. 23 - 25.

Integrity announced it has acquired Weintraub Advertising, a retail flooring and home goods marketing agency.

As Mohawk’s Pergo Extreme Rigid LVT launches, the “Go Life” campaign will share the brand awareness that Pergo holds with consumers.

It is important for everyone in business to develop an annual marketing plan for their organization.