A beautiful and thoughtfully designed showroom is inspiring and creates a tactile environment for shoppers. As a key component in the storytelling of a brand and highlighting its newest offerings, the showroom design is vital.
Floor Trends took some time to talk to retailers about how business and results were mixed. These retailers also shared how they reach out to current and prospective customers, and how showrooms can be reflective of the type of business they strive to be known for.
Over the last several years, distressed looks—which mimic the aesthetic and feel of certain natural materials including wood, stone, cement and concrete—have become some of the most popular items in the market.
Couristan’s annual Outdoor Living Merchandising Promotion—taking place March 21 through June 30—offers deals on the company’s full assortment of indoor/outdoor rugs as well as two merchandising display options.