Winsper, an independent marketing firm in Boston, has been selected as the integrated brand agency of record for Carpet One Floor & Home, a CCA Global Partners company.

Winsper has been retained by Carpet One for services including brand strategy, broadcast, print and digital marketing, point-of-purchase and development of promotional campaigns in support of their 800+ retails stores across the U.S. and Canada.

“Our appreciation of and experience with the independent dealer network provides us the understanding to help properly position the brand and provide support for the local Carpet One Floor & Home members with the opportunity to unite under one singular approach,” said Jeff Winsper, president of Winsper.

For more information, visit ccaglobal.com and winsper.com.