Building on its Green Edge environmental initiative, Shaw
Industries said that all of its nylon area rugs are now fully cradle to cradle
recyclable. Shaw Living area rugs use Type 6 nylon, a material that can be
converted into virtually new nylon fiber at Shaw’s Evergreen recycling plant in
Augusta, Ga. The company also noted that its rugs made using Anso nylon contain
recycled content.
Kim
Barta, Shaw Living’s brand manager, said the company’s focus on cradle-to-cradle
rugs has led to significant advances in the line. Shaw’s first cradle-to-cradle
collections debuted last July. “All of our nylon area rugs are recyclable,
meaning half of all Shaw area rugs are now recyclable,” she said. “These
beautiful nylon area rugs allow the consumer to make an easy eco-friendly
choice for her home without sacrificing style, color or convenience.”
Shaw
said it is marking its area rugs with new tags listing the green benefits of
the product. The tag also directs consumers to the www.shawfloors.com/recycle webpage,
which includes an online locator to find the nearest carpet collection sites.
Machine woven, tufted and printed nylon area rugs are
part of the recyclable push. Other cradle-to-cradle recyclable collections
include Kathy Ireland’s First Lady and Young Attitudes lines, Tommy Bahama,
Jack Nicklaus, mary-kateandashley, Antiquities, Renaissance and Modernworks.