Anso nylon, a Shaw Industries External Fiber Sales and Marketing brand, is urging qualified Anso Advantage Account dealers to register for the fifth annual Anso Nylon National Carpet Sale. The event, to be held Sept. 1 through Oct. 6, is named "Sense the Season" to evoke pleasant autumn memories such as changing foliage, crackling fires and warm, soft carpet underfoot.

Participating dealers who sign up for the sale by June 16 will receive specially prepared POP materials to display, according to Anso. In-store materials will also be available for Shaw's Couture and Anso Vision collections. Additionally, retailers who incorporate the Anso Nylon National Carpet Sale logo into their advertising will earn up to a 60 percent reimbursement, Anso notes.

For this year's sale, Anso nylon will again offer retailer incentives including the "Choose Your Cruise" Sweepstakes to win an Alaskan or Caribbean cruise for two. Participating retail salespeople can also earn up to a $20 bonus for every qualifying sale of carpet made with Anso nylon during the promotion period.

Qualified dealers can receive more information and register for the promotion by calling 800-545-ANSO (2676) prompt #2 or by visiting www.ansoadvantage.com.



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