Shaw Floors is participating in a program on Houzz, a platform for home renovation and design, to help retailers connect with the more than 40 million people who use Houzz every month to renovate and design their homes from start to finish.

Called Houzz Pro+, the program offers participating Shaw retailers a number of promotional benefits designed to attract consumers, including local photo stream exposure and enhanced placement in the Houzz professional directory under targeted categories and locations. Retailers will be able to co-brand their businesses to enhance their local market presence and pay for 100% of this program using their Shaw Floors co-op dollars.

“This is a wonderful opportunity for our retailers to promote their businesses on one of the most prominent home remodeling and design websites in the country,” said Aaron John, director of Shaw Flooring Network and retail programs. “Millions of consumers use Houzz for inspiration and advice relating to their home improvement plans, and we are happy to help connect those in-market consumers to our valued retail partners.”

Retailers who would like to participate in the Shaw program should contact their current Houzz account manager, call Houzz at 619-255-1514 or email houzzcop@houzz.com.

For more information, visit shawinc.com.