Under terms of the deal, expected to close by the end of September, F9 will acquire 219 stores, a Virginia distribution center, and LL Flooring’s intellectual property and other assets.

LL Flooring said it plans to continue operations and close 94 stores. 

F9 Investments, the largest shareholder in LL Flooring, has highlighted a concerning pattern of underperformance and failed operational strategy under the current leadership. 

Flooring represents 46% of Live Ventures' total 2022 revenue and a combined entity would be one of the largest flooring retailers in the United States. 

The retailer cites lower spending by consumers and pro customers along with low brand awareness for the second-quarter sales decreases. 

LL Flooring, specialty retailer of hard-surface flooring, announced three new leadership team appointments, effective July 10, 2023. 

LL Flooring enlisted Barkley to help execute a data-driven approach to audience, brand, messaging and channel strategy, in addition to creative.

LL Flooring, one of the nation’s largest specialty retailers of hard-surface flooring, and the National Flooring Contractors Apprenticeship Program (NFCAP) are marking a milestone with the opening of the initiative’s first training facility in partnership with the Gary Job Corps Center in San Marcos, Texas.

Flooring sponsor LL Flooring supplied wood and porcelain tile. 

LL Flooring, formerly Lumber Liquidators, launched Duravana hybrid resilient flooring—an entirely new category of flooring. Duravana is PVC-free and made with wood from responsibly managed forests as certified by the Forest Stewardship Council.