Whether it be great visuals, water resistance, low maintenance, durability, and sustainability, today's laminate manufacturers have dramatically upgraded their offerings, allowing this mature product to remain one of the most sought-after options in today’s competitive market.

They say with change comes opportunity, and as Starnet's Mark Bischoff begins his tenure as president and CEO, he is transitioning into the role with his eyes set on opportunities to strengthen the partnership from the inside out.

"Made in the U.S.A" has long been a coveted label for U.S. consumers as they look to use their spending power for good by investing in the U.S. economy.

These days, manufacturers are producing flooring that can also be used to add texture and unique design to walls and even ceilings.

With the latest in design trends and surfacing materials, the transition from indoor to outdoor living is now more beautiful and seamless than ever.

With just 42 member companies, the National Floorcovering Alliance (NFA) might be small in size, but its members are mighty in the retail flooring business and their respective markets.

Though wood-look products have taken the market by storm with their strikingly realistic visuals, consumers still value the authenticity and character of the real thing.

Attendees of the 2019 Floors and More Winter Convention were encouraged to confidently take risks, commit, put it all on the line and 'Go All In' to win.

In case you haven't noticed, consumers have been brainwashed. From now on, floors must be waterproof.