When I’m doing training for retail flooring chains or talks at floor covering association dinners, I always include a section on “what needs to be said” to prospective buyers.
In 1991, my nephew, Jody Skaggs, and I had worked together for eight years for two separate flooring contractors building their commercial departments from one that was labor-only in the hospitality business and the other was a residential flooring company.
Throughout my 30-plus years as a floor covering retail sales advisor, store manager, company owner, sales / product knowledge trainer, manufacturer’s representative, columnist, author, inventor (layout tool) and consumer advocate, I’ve worked to perfect the positive buying experience for my future buyers.
A few words about samples loaned out to customers: There is a lot of disagreement as to whether sending samples home with the customer is in the retailer’s best interest.
The flooring industry is still very much a people industry. People design the products, people distribute them, they sell them—to people—and, lastly, people install the goods.