Columns

RSS

What makes attitude so mysterious and yet essential to selling? Understand that your mind is a computer that you can program.

After spending the last month connecting with retailers and manufacturers from across the country, one thing was clear: the flooring industry must address its installation crisis.

Recently during a CTEF Educational Program, an installation manager for a large company complained that installing movement (expansion) joints in any application is a pain in the butt.

The team at Floor Trends has invested a lot of time and energy into digital content delivery over the past year as we strive to deliver information in more ways to our readers.

“Now let’s see. We’ve been together about 30 minutes. I can tell you know nothing about me, my home, my lifestyle or what I like. What was it you were trying to sell me again?”

Just last week, I had a couple come into my store that had purchased flooring from me about a year ago.

Hello. This is Mike Chmielecki, editor of Floor Covering Installer and senior editor of Floor Trends. We need to have a little talk.

Large retailers put thought and planning into designing their showrooms. Why? Because it sells.

Ceramic tile provides a beautiful and decorative surface, and functionally it provides a surface that is not affected by water.