You’re a successful floor-covering retailer or flooring contractor who has spent many years primarily working the residential home building and remodeling markets. But have you ever found yourself walking through a shopping mall where a new store was being built, seeing the hardwood floors being installed, and wishing that you got kind of work?
I was recently asked what my greatest disappointment in the resilient installation field has been in the past 45 years. That’s easy: fast-track construction. I was always trained to spend the time necessary to do what it takes to make a satisfactory job for all parties involved from the manufacturer to the end-user; “fast” shouldn’t trump all other aspects of the equation.
If you’re familiar with firearms, you know that, while caliber is important, it’s the type and construction of the bullet that is key to success. Just as a hollow-point bullet won’t penetrate an engine block, buckshot is unlikely to be effective when dove hunting.
I recently attended a meeting with a number of leaders in LVT manufacturing. One attendee referred to his product as “a luxury flooring system featuring vinyl chemistry technology.”That’s ingenious, and a pretty accurate definition of pure LVT.
Lee Lacocca’s famous quote, “Lead, follow or get out of the way!” From the early 1980s has a much more profound meaning today when you apply it to the new model of retail selling affecting the way you will be, or already are, doing business.
Although ventilated wall systems have been used for years in Europe and Asia, the U.S. is just realizing that they can offer a solution for a multitude of problems that face the architectural community — from energy usage to tedious installations.
An astute businessman always looks ahead, and as Labor Day has just come and gone, and the kids are back to school, you may have had the thought that, “Maybe I should be doing some school business.” And the fall is a great time to make plans for this type of business.
Moisture problems have been plaguing our industry for the last two decades. It represents a problem of about $1 billion dollars annually to the industry.
Let’s face it: Everyone claims they have the best quality, service, delivery, and price. But the fact is, that’s just not possible. So when it comes to marketing and producing your brand of hardwood flooring, it’s imperative that every employee on your team is totally committed to being a market niche leader and improving profitability each year.
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