One would think a basic in every business person’s DNA, whether we’re talking about floor covering retailers or really any person in any business, would be a major focus on the company’s customer—over and above a focus on the products being sold or the services being offered.
The Las Vegas marketplace has been changing rapidly over the last few years. As a result, we have had to adapt our business to keep up with the current market trends.
Less than a decade ago, Jerel Verner hired Matt Carter, a sales executive with Empire Today, to help run his flooring business, Premier Flooring and Design in Tucker, Ga.
In 1991, my nephew, Jody Skaggs, and I had worked together for eight years for two separate flooring contractors building their commercial departments from one that was labor-only in the hospitality business and the other was a residential flooring company.
A healthy business grows just like a healthy child. The most important and defining characteristic – the personality of the business – is developed early and never really changes, while its outward appearance can seem to change overnight.
From showroom management to inventory control—and everything in between—flooring-specific software systems are helping retailers run their operations smoothly, and taking their businesses to the next level of profitability and efficiency.
At Priority Floors, we have a different overall approach to the flooring business. Generally a flooring company focuses on a single market segment such as multifamily replacement, retail, builder, commercial, etc. If a dealer services multiple market segments, rarely are they a dominant player in more than one segment.
