When it comes to building on the momentum created in 2013, Mohawk Industries went all out with its product introductions for this year—in both its soft and hard surface offerings.
Mixology has three styles designed to celebrate the breadth of color available in today’s carpet market while providing a simple installation and flooring management system
Durkan, Mohawk’s hospitality brand, and designer Esther Dunbar-Cullum have expanded their partnership with the Dolce collection, their second collection in 2013.
When Mohawk introduced its License to Spill campaign to retailers, Christie Contraguerro with Carpet Showcase Flooring Center in Wheeling, West Virginia, knew immediately that her store would become involved.
Mohawk has tapped accomplished marketing professional Mollie Surratt as its new Senior Director of Public Relations and Marketing Content, effective immediately Surratt brings over seven years of marketing experience to the company.
Mohawk has received two Telly awards for its License to Spill campaign, a coast-to-coast tour in collaboration with the nationally syndicated “Better Show.”
Mohawk Group played a supporting role in this year’s Los Angeles Film Festival by providing the red and ‘purple’ carpet for the opening of the 19th annual festival held at LA Live and other downtown Los Angeles venues as well as the Los Angeles County Museum of Art.
Mohawk Flooring reached social media stardom when its License to Spill Twitter Party trended on both a national and global level, which means more Twitter users were talking about the campaign than any other topic.
