INVISTA Surfaces, a segment of INVISTA Performance Surfaces & Materials (PS&M) and maker of ANTRON carpet fibers,welcomes Hank Willis to its team.

Hank Willis joins INVISTA as Innovation Manager, INVISTA Surfaces, for its commercial-segment focused ANTRON brand. In this role, Hank will be an integral part of the team, providing strategic innovation opportunities as it relates to the development of new fiber offerings and product capabilities. His contribution will further create value for customers and build upon the equity in the more than 40 year strong ANTRON brand.

Willis comes to INVISTA with more than 15 years of industry experience in carpet design and product development. He will be instrumental in the development of offerings to enable commercial mill product development teams to develop innovative, differentiated carpet styles for specifiers and end users. Willis will also provide insight and feedback to R&D and technical teams, while creatively showcasing our fiber capabilities to carpet mills.

“We continue to invest in people, assets, marketing, planning, R&D and other resources that are required to accelerate our pace of innovation and create value for our customers,” said Marc Ahrens, vice president of commercial, INVISTA Surfaces. “Bringing Hank on to our team is an example of how we  seek best knowledge, which is one of the Market Based Management (MBM) principles that guides the decisions we make. We’re confident that the knowledge and experience Hank brings to the team and to our customers will add a tremendous amount of value to the offerings INVISTA Surfaces brings to the markets we serve.”