The second edition of the hugely successful "Talents" event will take place at this year’s Interior Lifestyle China which runs from 10 – 13 October at the Shanghai Exhibition Centre, Shanghai, China. The event will feature 13 young designers from China, Europe and Japan who will present their highly personalised unique design concepts and innovative prototypes. 

"Talents" is one of Messe Frankfurt's most important global programmes to promote original design and it has been presented at 11 German exhibitions for six successive years.  It was introduced to Interior Lifestyle China in 2011.

Mrs  Nicolette Naumann, Vice President of Consumer Goods Fairs for Messe Frankfurt Exhibition GmbH commented: “For this year's Shanghai show, we have selected six young designers from Europe and Japan and they are Kai Linke, Maria Volokhova and Nicole Bauer from Germany, Aliki Stroumpouli from Greece and Dan Namura and SOL from Japan. As a new design power representing different cultures and styles, they are bound to bring an extraordinary storm of innovation to the local design circles."

As well as the young international designers, "Talents" will feature the young Chinese designers Lan Tian, Li Zhiqian, Ma Junliang, Ran Xiangfei, Zhang Fei, Zhang Junjie and Zhou Chenchen. Using traditional handicraft as their design concept, their work is experimental.  To support this design concept, Grand Design, will feature a dialogue between design and tradition during the On Design Forum onsite.

Chinese designers will be selected to exhibit at two international shows

According to past practice, Interior Lifestyle China will select and invite several Chinese designers to Ambiente 2013 in Germany,  which is the world's largest consumer goods fair, as well as to Interior Lifestyle Tokyo 2013. Previous invited designers have included Lin Jing, Chen Qingfeng, and Hou Zhengguang, as well as Liu Chuankai, Liu Yitong, Xiao Tianyu, Wen Miao and Zhou Chenchen who successfully made their debut in Frankfurt this year.

Mr Evan Sha, General Manager for Messe Frankfurt (Shanghai) Co Ltd, the organiser of Interior Lifestyle China added: "Every designer sincerely affirms that Messe Frankfurt has played a positive and prominent role in helping young designers to connect with the industry and encourage their personal development."

Interior Lifestyle China, established in 2007, is the only trade fair serving middle and high-end household products in the country, representing the top level in the field of domestic articles for daily use.

For information about Interior Lifestyle China and the visitor pre-registration facility, please visit www.ilchina.com.  Chinese exhibitors and visitors can also find more details at the show’s official micro-blog weibo.com/ilchina.