TW Flooring Group introduces COOL Flooring, a web-based program designed to link value-priced inventories, whether manufacturer or distributors, out to retailers.

,br>COOL Flooring was created by TW Flooring Group CEO William Jopling. “In an economy where today’s consumers demand value, COOL provides the means to enable retailers to compete at this end of the market,” he said.

Jim Claypool, TW Flooring Group’s Director of Program Sales and Marketing, added, “The distributor’s lifeblood is the flooring retailer. They have to provide the products their customers need in servicing today’s consumer. COOL Flooring is an innovative program connecting everyone to these products.”  

Jopling added, “A key to COOL’s success is working with distributors who provide the service and credit that support their retailer’s business, while in turn providing them an efficient platform to move their inventories.”

Visitwww.COOLFlooring.comfor more information.