Mannington’s new “Let’s Make Some Noise” video includes unsolicited interviews with plant workers sharing their feelings about the company.
Mannington has launched a new two-and-a-half minute video, “Let’s Make Some Noise,” at www.manningtonmakesnoise.com. The video compares a quiet, boarded-up factory to the hustle and bustle of Mannington plants running at full speed. Tom Davis, Mannington’s president and ceo, said the company hopes to garner 500,000 views.
“We’re in the manufacturing business with multiple locations throughout the country,” Davis noted. “Of late, there’s been an awakening in Washington and across America that we can’t let the manufacturing base of our country and this important part of our economy disappear.”
Along with hosting the video on www.manningtonmakesnoise.com, the company is also reaching out to the local chambers of commerce, newspapers and public schools of the communities it operates in to spread the word. Additionally, Mannington is posting the video to YouTube and promoting it through Twitter, Facebook and the Mannington website.
“Our customers can also share it,” Davis added. “We are sending it out through our distributors and the thousands of retailers we have around the country. Everyone seems to be equally interested and excited about it.”
