A Year in Review: Laminate Flooring Industry Excels Under NALFA Leadership
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As the 2007 year-end approaches, we take a look back at the progress of one of the fastest growing product categories to ever hit the flooring market – laminates. At the forefront of this segment’s growth is the North American Laminate Flooring Association (NALFA). NALFA has taken great strides to ensure quality in the continuously growing laminate flooring segment and is recognizing those individuals and companies who are doing their part to promote the responsible growth of the industry through the creation of the NALFA Certification Seal and the LAMMY Awards. NALFA has worked diligently to promote the NALFA Certification Seal as a symbol of quality among laminate product choices for consumers and distributors. The NALFA Certification Seal signifies that the product has passed intense testing and conforms to the quality standards set forth by NALFA.
“NALFA is very passionate about promoting standards for what laminate flooring is and what can reasonably be expected of its performance,” says E.C. “Bill” Dearing, president of NALFA. “Quality assurance is good for business, the industry and your customer base. We have been encouraging our members to display the NALFA Certification Seal on all certified product packaging as well as encouraging associate members to promote NALFA-certified products.”
NALFA has also created the LAMMY Awards to recognize individuals and companies that have made the greatest contribution to the responsible growth of the laminate flooring segment during the past year.
“Receiving a LAMMY Award is a great honor within our segment,” says Dearing. “The awards give recognition for excellence and encourage the recipients and others throughout the industry to keep up the good work. We applaud the commitment of those in the laminate flooring segment who have made it their goal to not only achieve great things in this industry but to become role models for others.”
NALFA invites everyone to attend the LAMMY Awards which will be held on January 30, 2008, 5p.m. in the Venetian Ballroom C & D in the main Venetian Hall during Surfaces 2008 in Las Vegas, Nevada NALFA is the source for manufacturers, consumers and retailers to get information about durable, affordable and environmentally-friendly laminate flooring and is comprised of 10 regular members (manufacturers) and 19 associate members (distributors) that are helping to shape the laminate industry. For more information visit www.nalfa.com.
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