Veeuze, a software producer based in Hanover, Germany, has launched Materialo visualization software in the United States. The advanced visualization tool offers flooring retailers and manufacturers the ability to present their products in an interactive and realistic manner. By integrating Materialo into their sales processes, businesses can offer customers a seamless and engaging way to visualize flooring options in their own spaces, leading to increased sales and customer satisfaction.

Key Features

  • High-Quality Visualizations: Materialo uses state-of-the-art technology to create stunning, true-to-life images of flooring products in various room settings.
  • Mix and Match: Features up to 3,000 different furnished room scenes to choose in total, including variants of sun protection products, decorative or upholstery fabrics.
  • AI-Recognition: Detects wall and flooring segments in your own photographs to redesign them.
  • User-Friendly Interface: Designed with ease of use in mind, Materialo allows customers to effortlessly experiment with different flooring options and instantly see the results.
  • Save and share your favorites: Requests on preferred materials and design configurations can be downloaded and shared. All product information of the wide range of 150,000 products or 1,300 collections of flooring, wallcoverings and also fabrics can be summarized as a PDF.
  • Customization: Retailers can tailor the tool to showcase their specific product ranges, of more than ensuring that customers see the exact options available.
  • Integration Capabilities: Materialo seamlessly integrates with all CMS, making it easy for businesses to incorporate the tool into their online presence.

Benefits for the US Market

  • Enhanced Customer Engagement: By offering a visual and interactive experience, Materialo helps customers make more informed and confident purchasing decisions.
  • Increased Sales Conversion: The ability to visualize flooring options in real-time leads to higher customer satisfaction and increased likelihood of purchase.
  • Competitive Advantage: Retailers using Materialo can differentiate themselves in a crowded market by providing an innovative and valuable tool to their customers.