Mike Crouch announces his retirement after almost 25 years with Ardex Americas.
Crouch joined Ardex Americas as part of the W.W. Henry Co. acquisition from Armstrong World Industries, where he served in corporate and international roles for over 16 years. In his most recent role as Ardex Americas President, responsible for the Latin American Division, Brazil, M&A, R&D and Innovation, Mike helped drive business development and regional acquisitions, while helping to define corporate strategy and global marketing.
During his tenure, Mike was instrumental in the design and strategy build for the company's Tile and Stone Installation Systems business. In addition, Mike led the acquisition and development of Ceramfix, a joint venture partner in Brazil. Since 2013, Mike has served as the Ardex Americas representative on the Global Management Committee (GMC) for the global Ardex Group. Mike has had a significant impact on the entire Ardex Americas organization and his legacy on the flooring industry will be lasting.