The World Floor Covering Association (WFCA) announced its lineup of guest speakers and in-booth event details for TISE 2022, themed “Reset. Reconnect. Renew.”
Through its "Reset, Reconnect, Renew" theme, WFCA aims to foster togetherness by focusing on positive change, reminding everyone to pause and reset goals, and reconnect to our dreams, our staff, our customers, and our partners.
Across the three-day event in WFCA’s booth #2061, attendees can participate in ‘fireside chats’ with WFCA leadership and guests to network, learn, and be inspired. Between sessions, participants will have the opportunity to engage directly with the speakers and their peers.
"WFCA’s theme affirms the current optimistic belief that the time is now to “Reset, Reconnect, and Renew," said Freida Staten, VP Marketing, Communications & Membership. "Circumstances over the last few years have proven that connectivity is more important than ever and that we are stronger together. TISE is a place where attendees have an opportunity to reset perspectives, learn from one another, and where new relationships are formed. This year’s agenda will provide content that will challenge you to hit the reset button and make 2022 your year.”
Below is an overview of the WFCA Booth highlights at TISE 2022:
Tuesday-Wednesday, February 1-2
9:00-10:00 a.m.
Women in Leadership: The Power to Inspire Change
Join the Women of the Flooring Business as they discuss how we've created a collaborative group of emerging female leaders who impact successful businesses of their own and the future of the flooring industry.
Panelists: Lisbeth Calandrino and Associates, Michelle Winters, New Braunfels Flooring and Design, Rachel Berlin, Precision Floors and Decor, Deb Vincent, Buzzwords.Marketing
Tuesday-Thursday, February 1-3
10:30-11:00 a.m.
Tuesday: Reset - Fireside Chat with Scott Humphrey, WFCA CEO
Wednesday: Reconnect - Fireside Chat with Danny Crutchfield, V.P. Shaw Flooring Network
Thursday: Renew - Fireside Chat with Scott Humphrey, WFCA CEO
Tuesday, February 1
2:00-3:00 p.m.
Shaw Flooring Network Power Hour
This is a private event for SFN members.
Speaker: Scott Sandlin, Executive Vice President Residential & SFN Member
Topic: SFN and St. Jude Partnership
Wednesday, February 2
2:00-3:00 p.m.
Shaw Flooring Network Power Hour
This is a private event for the SFN members.
Speaker: Danny Crutchfield, V.P. Shaw Flooring Network & Carrie Edwards Isaac, Vice President of Strategic Accounts Residential Sales and Marketing
Topic: Key Insights for Members from Shaw’s Ongoing Consumer Research/New Exclusive for the Network
The International Surface Event is held February 1-3, 2022. If you are a retailer or installer, click here to register for FREE using WFCA’s Exclusive Member Code: PTNR3VIP.
