Florida Tile has named Doug Hayes as vice president of sales. In his new role, Hayes will lead all the Independent, Branch, and Commercial Sales divisions for both the Florida Tile and Cotto d'Este U.S. brands.

Prior to accepting this position, Hayes served as Florida Tile's director of business development and commercial sales. His tenure at the company spans nine years and includes a 2015 induction into the Ceramic Tile Distributor Association's (CTDA) Hall of Fame. He currently serves on the CTDA board of directors.

"We are fortunate to have someone as experienced, trusted, and highly respected as Doug," said Luca Setti, chief sales and marketing officer. "We are extremely confident in his ability to enhance our long-term strategy and lead the sales organization to a higher level of success."

Hayes added, "I am honored and excited to lead this team. As we work to develop our long-term growth strategy and improve on the success that Florida Tile has already achieved, my first priority will be to place customer care at the forefront of all decisions we make. The investments we have made this past year in our manufacturing center, distribution center, and SAP implantation have placed us in a great position to grow exponentially."

For more information, visit www.floridatile.com.