Consumers no longer visit multiple stores to get acquainted with floor covering; they go online. Understanding and reacting to this new and different approach to building traffic is central to life expectancy today in the retail sector.
I recently listened to an episode of the Long Story Short podcast by Bobbi Brown, makeup artist and ex-CEO of Bobbi Brown Cosmetics, where she interviewed Millard "Mickie" Drexler, owner of the J.Crew, Gap, Banana Republic, and Old Navy brands.