New styles and merchandising offer retailers innovative design options.

Reinforcing the brand's "Live Beautifully" campaign, Karastan's 2020 SmartStrand, wool and Kashmere nylon introductions offer quality, style and durability.

Recognizing that consumers have a desire for a cleaner home without cleaning more, Phenix Flooring has partnered with Microban.

Last spring, nine designers spent three days with the Phenix teams to analyze home, product and consumer trends, listening to industry experts and providing insight on Phenix product designs.

Building on the solid foundation of 11 product introductions in 2019, Mohawk continues to expand its high definition color technology with 14 ColorMax debuts in 2020 across SmartStrand, polyester and nylon.

Answering the call of growing consumer demand for sustainable flooring options, Mohawk Industries will launch an entirely new EverStrand Soft Appeal line of premium soft polyester carpet in 2020, as well as expand the storied EverStrand collection for a greater assortment of stylish, environmentally conscious carpet options.

Phenix Flooring will introduce new carpet products, expanding their Modern Contours with Microban, SureSoftSD Polyester, and STAINMASTER PetProtect collections along with introducing a new SureSoftSDN Nylon program at 2020 International Surface Event.

As Anderson Tuftex prepared to enter its third year as an established brand, a new design theme emerged for 2020: ARTIFACT.