Darren Nelson opened his flooring store, Veteran Flooring, in Brighton, Michigan, on March 11, 2020—four days before Michigan Governor Gretchen Whitmer shut down independent flooring retailers as "non-essential" businesses in response to COVID-19.
In April, the International Standards and Training Alliance (INSTALL) and Helmets to Hardhats (H2H) forged a partnership calling on INSTALL contractors to sponsor veterans with the goal of bringing new skilled workers into the floorcovering industry through an apprenticeship program.