In this role, Nina LoCicero will direct and oversee all aspects of the company’s residential marketing, with an emphasis on digital strategies focused on customers, consumers and other end users.
Cleaner Floors by Torlys will highlight how antimicrobial features inhibit the growth of bacteria, mold, and mildew to provide customers with a floor that helps keep their homes cleaner.
The 2021 collection will consist of 12 new products featuring multiple constructions, stylings and colorations designed to target the premium segment of the market.
Updates include a clean and highly visual aesthetic, simplified navigation, updated lifestyle photography, an enhanced dealer locator, and responsive design.
RM5Star makes it easy for flooring businesses to gain positive online reviews, increase search engine visibility, and dramatically improve their online reputation and NPS (Net Promoter Score).