LATICRETE announced recently that LATICRETE Air & Water Barrier has been evaluated and approved by the Air Barrier Association of Americaas an "ABAA Evaluated Material" and part of an "ABAA Evaluated Assembly".

LATICRETE reached out to victims of Superstorm Sandy by uniquely gathering donations at the recent World of Concrete I World of Masonry Exposition, held at the Las Vegas Convention Center, February 5-8.

LATICRETE featured a collection of mosaicists to showcase their tile designs at Surfaces 2013 at The Mandalay Bay Convention Center in Las Vegas, Nevada.

LATICRETE has added eight bright and exhilarating additive colors to its LATICRETE SPECTRALOCK Dazzle line.

LATICRETE held an interactive in-booth football touchdown promotion at the 2013 Surfaces trade show in Las Vegas celebrating the tenth anniversary of LATICRETE SPECTRALOCK Grout.

LATICRETE SUPERCAP, LLC announced recently that Aaron Abbott has been appointed to the position of Technical Director.

LATICRETE announced recently, Shelby Gibson has joined the company as National Key Account Specialist for the Architectural Products Division (APD).

LATICRETE participated in the David Allen Company's annual golf tournament for Multiple Sclerosis as a Platinum sponsor on October 5, 2012.

LATICRETE announced the expansion of its LATICRETE HYDRO BAN line of products, including a pre-sloped linear shower pan, preformed benches and shelves, and new drain finishes.