Karndean Designflooring has redesigned its website.

Offering a totally new experience, the website allows users to search its complete range of wood and stone designs by product, and also by room and interior styles for the very first time. With large, close up product images to view, visitors can zoom in and out, and get closer than ever before online.

Designed to offer inspiration and support to both retailers, designers and customers at the point of sale, the website offers decorating ideas to recreate individual styles such as country life, modern rustic and shabby chic.

“Taking on a clean, modular layout, we had the end user in mind when presenting superior product imagery,” said Heather Horton, head of digital and communications at Karndean. “It was important we were able to demonstrate the intricate details of each product through our imagery online, and offer inspiration zones for users.” 

As well as being able to order samples and brochures and search for their nearest retailers, visitors can access digital tools and apps including the recently updated Floorstyle tool and Augmented Reality (AR) app with its new Style Guide feature—allowing users to search by range, or by a combination of look, tone and size options.

For more information, visit karndean.com.