Teragren, a manufacturer of environmentally friendly bamboo
flooring, panels and veneer, has secured four new distribution agreements in
the United States.
Under the terms of the new
agreements, The Wurth Wood Group, CPS/Garten Corp., McKillican International
and Darant Distributing Corp. will offer select products from Teragren’s lines
of bamboo flooring, countertops, panels and veneer through their respective
distribution networks.
The company says it has also
“significantly strengthened its leadership” by appointing two industry veterans
to key roles within the company’s marketing and sales teams.
John Austin, newly appointed vice
president/flooring division, recently served Teragren as national sales manager
(Canada) and regional sales manager (Upper Midwest/U.S.). In his new role,
Austin will work closely with Teragren’s regional representatives, flooring
distributors and marketing team.
Assuming the vice president of marketing
position is Mike Boshart. He will be responsible for “key elements of
Teragren’s domestic and international marketing including new product
marketing, positioning and merchandising,” the company notes. Prior to joining
Teragren, Boshart served iFloor as general merchandising manager and corporate
officer.
Teragren expands distribution network, strengthens leadership team
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