Shaw Industries Group has been named an award finalist in the Consumer-Activated Corporate Donation category of the 2022 Halo Awards for its St. Jude Cushion collection benefiting St. Jude Children’s Research Hospital. Hosted by Engage for Good, the Halo Awards are North America’s highest honor for corporate social impact initiatives that showcase outstanding consumer engagement or employee engagement efforts.
“Our St. Jude Cushion collection offers a compelling story that goes beyond the product’s performance, empowering consumers to take part in the research hospital’s life-saving mission of ending childhood cancer," said Jon England, Shaw’s vice president of enterprise accessories. “Thanks to our retailers, this program has raised over $1 million in donations last year alone, and more than $7 million since it began in 2013. We’re honored to be an award finalist alongside St. Jude, especially as we celebrate our 10-year partnership.”
Forty campaigns were announced as finalists in 10 Halo Award categories, and Shaw is the only flooring manufacturer to make the list. The winners of the 2022 Halo Awards will be announced on May 18 at the Engage for Good Conference in Atlanta.
For more information on the Halo Awards and to view all 2022 finalists, click here.