San Diego -- DuChâteau has named Doug Robinson as its new Midwest regional sales manager. Robinson, who has more than 35 years of sales and marketing experience in the flooring industry, will oversee the company’s sales team in the Midwest, leading 11 territory managers in support of DuChâteau’s growth initiatives and expansion into new markets.

He will be responsible for increasing the company’s market share in territories including Chicago, Denver, Minneapolis-St. Paul, St. Louis, Michigan, Indiana, Ohio and Kentucky, among others. Robinson is based in Pittsburgh, Pa., and will report to Todd Gates, DuChâteau’s vice president of residential sales.

“Doug has extensive experience in the flooring industry at many levels, including retail, distribution and manufacturing,” Gates said. “His knowledge of the marketplace and proven ability to coach and motivate his sales teams will be a tremendous asset in helping us further penetrate the market with all of our products and through all available channels. I’ve known Doug for 20 years and I couldn’t be happier to have him on our team.”

Robinson joins DuChâteau after spending the previous three years in regional manager positions with Earthwerks Flooring, USFloors and Stonewood Flooring in the Northeast. Prior to that, he served as vice president of sales and marketing for Certified Carpet Distributors for 15 years. During his time at Certified, he helped develop and launch the company’s wood division and oversaw a successful team of 11 sales representatives.

For more information, visit duchateau.com.